I would really recommend using a different standard. Things like nitroaromatics can decompose at high temperature and throw off your results. Something like di-tert-butylbenzene might be a better choice, but again long alkanes are generally the best. You don't necessarily need the GC retention times to be similar, as long as both are clean, sharp peaks.
I also favor using the standard in your reaction because then the relative concentrations of your standard and substrate/product will stay the same. Measuring out the standard every time you take a sample is not only kind of a pain, but also induces another opportunity for measurement error.