A few pointers:
1. The TLC plate must give evidence of complete separation of your two components (with the selected solvent and adsorbent) or you are wasting your time with column chromatography.
2. Mitch's advice is good and makes preparation easier, although I didn't bother using a pre-formed slurry when I was in school.
3. When adding eluent, always shoot it off the side of the top of the column and use a reasonably slow addition to avoid disrupting the packed sand and adsorbent (or else you might get the channeling you described). If you have and maintain a liquid head, then you don't need to worry as much about cracking.
4. Before adding the sample, allow the liquid to drain to the top of the sand and then close the valve at the bottom of the column. Dilute the sample in a minimum of the eluting solvent and use the same approach of shooting it off the wall. When all of the sample is added, open the valve and allow it to drain until it is at the top of the sand again and then start adding the eluent slowly (shoot off the column wall again). Contine adding until a good liquid headspace is present and maintain it. To get a good separation, don't exceed 1 g of sample for every 10 g of adsorbent (you should weigh out how much adsorbent you use, silica or alumina). If the TLC indicates a very easy separation, then you might be able to exceed that ratio a little bit.
5. Set up a whole bunch (ie have 20 ready) of collection bottles in advance and change every 5-10 mL when you get close to detecting the compound. Use a UV lamp (should be easy for fluorene) to determine when the compound comes out. All you have to do is spot and shine for detection, don't waste time allowing it to elute until you have evidence of material coming out.