An SN1 reaction involves mainly tertiary alkyl halides, while an SN2 reaction involves mainly primary alkyl halides.
However, in both mechanisms, the rate determining step involves the cleavage of the C-Hal bond.
In SN1, the rate determining step is where the C-Hal bond is broken to form C+ (carbocation) and Hal-. In SN2, the rate determining step is a concerted reaction, where the nucleophile attacks and the Halogen atom is displaced at the same time. Thus, in both mechanisms, weaker C-Hal bonds (ie less stable, and lower bond enthalpy) will increase the rate of reaction.
Now, which of the C-Hal bonds is lowest bond enthalpy and is thus weakest?