My thoughts on this:
1) Yes, it can be regenerated, although I've never done it because
2) Silica isn't that expensive. I've only known a couple of labs that re-used their silica, and it was either because they had no money or the PIs were super stingy.
3) Packing a column shouldn't be a significant part of the whole effort, it should take about 10 minutes.
So in a nutshell, I don't see the value in recycling your silica unless your lab can't afford to buy more of it.