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Friedel-Crafts reactions will always give positional isomers. The minute the first alkyl group goes on the possibility of isomer generation increases. Have you been taught about transition metal coupling reactions yet?
It is sometimes surprising how similar textbook chemistry can be to commercial reactions. More esoteric routes may be superior, but not as economic.
Quote from: orgopete on November 09, 2012, 12:15:33 AMIt is sometimes surprising how similar textbook chemistry can be to commercial reactions. More esoteric routes may be superior, but not as economic.Superior in what sense, if not economic, I was curious.
Quote from: curiouscat on November 09, 2012, 01:29:53 AMQuote from: orgopete on November 09, 2012, 12:15:33 AMIt is sometimes surprising how similar textbook chemistry can be to commercial reactions. More esoteric routes may be superior, but not as economic.Superior in what sense, if not economic, I was curious.This is deference and ignorance. Disco suggested a Suzuki coupling. It could be a better reaction and involve more regioselectivity. I really don't know. I don't know the productivity of the patent route either. None the less, in the patent route, the product is obtained directly from the electrophilic attack. If you are to produce a lot of this material, the patent route does look inviting to me. If you think about the patent route vs proposed synthesis, both depend upon a selective reaction of phenol. This is where the basic ortho-para direction of a phenol must be followed. It is difficult to overcome those basic chemical principles that textbooks describe.
I did not intend my question to be sarcastic or mocking. Apologies, if it came out that way.