Enthalpy argument is in line with the discussion in Wikipedia on Reactivity series (see
http://en.wikipedia.org/wiki/Reactivity_series ).
Basically, the Reactivity series is based on
1. Reaction with water and acids
2. Single displacement reactions
3. Comparison with standard electrode potentials.
Clearly, passivation as a result of oxide layers and alloys impacts "Reaction with water and acids".
Now, with respect to "Single displacement reactions", Wiki notes, to quote:
"other factors can come into play, such as in the preparation of metallic potassium by the reduction of potassium chloride with sodium at 850 °C. Although sodium is lower than potassium in the reactivity series, the reaction can proceed because potassium is more volatile, and is distilled off from the mixture.
Na (g) + KCl (l) → K (g) + NaCl (l) "